Location Singapore, Asia Regions Asia-Pacific (APAC), Association of Southeast Asian Nations (ASEAN), Southeast Asia Gender Male
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Rueben is a seasoned digital executive with over 19 years career spanning copywriting, designing, programming, networking, ethical hacking, digital strategy and digital transformation. He began his career as a scriptwriter and later a writer for several trades and business magazines before a serendipitous event inspired him to venture into digital.
Having honed his digital knowledge with Delirium Cybertouch, a tech consultancy firm as a Snr Consultant in 2000, he then spent two and a half years at Arc Worldwide where he architect the building of the UX and System Integration capabilities & services supporting a number of anchor accounts.
In 2006, he joined XM Asia (Mirum) as an Account Director before being promoted to Regional New Business Director two years later and then General Manager of XM Malaysia. Today he serves in the capacity of Regional Managing Director of Mirum Singapore and is credited for building the Digital Transformation practice for Mirum in the region.
