Primary Job Title CEO & Co-Founder Primary Organization Hi Auto
Location Tel Aviv, Tel Aviv, Israel Regions Europe, Middle East, and Africa (EMEA), Middle East, Middle East and North Africa (MENA) Gender Male
Website www.hi.auto LinkedIn View on LinkedIn X (Twitter) View on X
Roy is a seasoned product and business leader. Prior to founding Hi.Auto, Roy worked at Google where he was the head of product for merchants advertising and paid services. Prior to that he designed and launched Google’s advertising solution for retailers and led the highly competitive Google remarketing growth business. In addition, Roy sits on
the board of SleepRate, the leading consumer app for sleep monitoring and treatment. Prior to Google, Roy was a Co-Founder and CEO of SeamBI Inc., a pioneer of Dynamic Product Placement serving leading television studios and networks such as 20th Century Television.