Location Copenhagen, Hovedstaden, Denmark Regions European Union (EU), Nordic Countries, Scandinavia
Website www.groupofhumans.com/ LinkedIn View on LinkedIn
Robin Pearson is a pioneering force in children’s publishing and literacy innovation. As the former Head of Publishing at The LEGO Group, Robin developed the groundbreaking concept of ‘Playful Reading’, which integrates reading seamlessly into play. This approach has reached over 40 million children annually through LEGO’s book and magazine
portfolio.
With a passion for engaging ‘The Readers of Tomorrow’, Robin is dedicated to transforming literacy approaches, especially for the 50% of children who don’t enjoy traditional reading engagement methods. His work challenges conventional wisdom about literacy initiatives and advocates for more inclusive, play-based approaches to developing children’s content.
Robin helps brands, publishers, and educators reimagine content creation for books and magazine publishing in the digital age.