Location Berkeley, California, United States Regions San Francisco Bay Area, West Coast, Western US Gender Male
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Rob Haisfield is the co-founder of WebSim, a platform bridging the gap between imagination and reality for the long tail of software creators. With a background in behavioral product strategy and gamification, he has advised over a dozen startups on adoption and retention through learnable design and continuous onboarding. Passionate about tools
for thought, end-user programming, and LLMs, he combines insights from behavioral science, game design, and UX to craft deeply intuitive user experiences.