Phil Shpilberg is an executive with nearly a decade of experience launching successful entertainment and technology products. Phil leads GameChangerSF, a mobile marketing agency serving game apps.
Prior to launching Game Changer, Phil was the Vice President of Marketing at Fingerprint Digital, a mobile educational gaming startup, and was primarily responsible for customer acquisition. Phil led the launch of Fingerprint’s first 4 games in December 2011, vaulting all 4 to apps to the top 10 educational games list in the Apple App Store within the first two weeks.
Prior to Fingerprint, Phil led marketing for mobile and social gaming, as well as marketing research, at 2K, a division of Take-Two Interactive. While at 2K Phil led chart topping launches Civilization Revolution, Carnival Games, 2K Sports NHL 2K12, Sid Meier’s Pirates in the Apple App store as well as leading Civilization World’s Facebook launch.
Phil's first foray into the video game industry was launching Ubisoft’s highly successful King Kong on consoles, followed by working with top movie studios to launch games based on other hit movies including Open Season, Surf's Up, Rocky Balboa, Beowulf and Star Wars Lethal Alliance.
BS, Mechanical Engineering
M.S., Operations Research
|Nov 5, 2014||blog.chartboost.com - GameChanger SF Dives Into Chartrboost’s CPI Data|
|Jan 29, 2014||blog.chartboost.com - App Store Optimization|
|Dec 21, 2011||TechCrunch - Fingerprint's Educational Apps For Kids Are Hot: 2M+ Minutes Played This Month|