Location Hong Kong, Asia Regions Asia-Pacific (APAC) Gender Male
Website wayfindr.io/authors/nick-bartlett/ Facebook View on Facebook LinkedIn View on LinkedIn X (Twitter) View on X
Nick Bartlett co-founded Wayfindr in Hong Kong in 2017 alongside Chris Crutchley, bootstrapping the business from zero to eight figures without outside investment. A New Zealander who has called Hong Kong home for over a decade, Nick leads commercial direction, marketing, and sales at Wayfindr — a tech-enabled 4PL that helps over 100 ecommerce and
D2C brands ship more than 10 million orders globally. He built Wayfindr on a simple conviction: ambitious brands shouldn't have to become logistics experts to scale. Nick is a recognised voice on 4PL logistics, global trade, and ecommerce scaling, with features in Bootstrappers.com, Authority Magazine, and the South China Morning Post.
