Co-Founder / CEO, Social Rewards - a Social Media based loyalty marketing program that rewards consumers for engaging in social media activity such as watching YouTube videos, brand mentions via Twitter and Facebook fan activity.
Joseph served as Vice President of Search and Social Marketing for Fly.com (a Travelzoo (NASDAQ:TZOO) company) and also served as Vice President of Strategic Marketing for UsedCars.com where as a Principal, he was instrumental in the sale of the company to Cobalt Automotive Group. Previously he was Strategic Marketing Director for Autobytel, Inc., (NASDAQ: ABTL) the nation's largest online new car buying service for a two year period and pioneered their search marketing program.
As a consultant over the last decade with Boost Search Marketing he has worked with many companies on online marketing strategies including Austin Ventures, Autobytel, Inc., Azure Capital, Business.com, Clearstone Venture Capital, CreditCards.com, Dentist.net, Education.com, Enterprise Rent-A-Car, Fly.com, Klout.com, Microsoft, MGM Resorts, MRM Worldwide (div. of Interpublic Group of Cos), Planet Hollywood Resort & Casino, Travelzoo, Tribune Interactive, UsedCars.com and World Publications. He currently sits on the Advisory Board of Klout.
Joseph is a featured speaker at Internet Marketing conferences around the world having spoken at conferences such as Pubcon, Search Engine Strategies (now ClickZ), and SMX in New York, Chicago, Los Angeles, Miami, Seattle, Las Vegas, San Jose, Toronto, Stockholm, London, Tokyo and Sao Paulo and is an organizer for the PubCon series of Internet Marketing conferences.
CEO / Co-Founder
Jun, 2010 - Current (over 6 years)
Board & Advisor Roles (1)Update
Member of the Advisory Board
May 29, 2009