Jimmy Maymann (born, 1971) is a Danish entrepreneur specializing in digital advertising, digital technology and new media strategy.
Since December 2012, Maymann has served as the Chief Executive Officer of the Huffington Post, based in New York. Maymann’s tenure has been focused on the transition of The Huffington Post towards becoming a profitable, global media company.
In 1995 Maymann founded Neo Ideo along with two old friends, Morten Lund (a future investor in Skype) and Lars Holm Hansen. Neo Ideo was an internet consultancy advising Scandinavian companies on internet strategy and Maymann served as Managing Partner until 1999, when the company was acquired by global advertising agency Leo Burnett. As part of that acquisition Maymann joined Leo Burnett first as its Strategic Director responsible for managing the firm’s major Scandinavian clients, but ultimately becoming Global Discipline Head of Leo Burnett’s Marketing Service practice Arc Worldwide.
In 2005 Maymann co-founded GoViral, an online video distribution company that developed video advertising platforms able to track, distribute and host video ads across multiple online sites. With Maymann’s guidance the company evolved from being primarily involved in video production to focusing on platform development, allowing it to quickly scale its operations.
In February 2011 GoViral was acquired by AOL for $96.7m. Maymann was reportedly initially opposed to the sale, preferring instead to continue building the business. However, despite being the single biggest shareholder, he ultimately acceded to the desires of the other shareholders and agreed to the sale.
After the integration of GoViral into AOL, Maymann was promoted by CEO Tim Armstrong to be the Senior Vice President of International of the newly formed AOL Huffington Post Media Group, which had been formed after AOL’s purchase of the Huffington Post for $315m, only weeks after the acquisition of GoViral. In this role Maymann was primarily responsible for creating and managing the international strategy of the Huffington Post as well as AOL’s various content
Maymann also served on the board in computer vision company Polar Rose, which was sold to Apple in January 2010. Jimmy has a Master in International Marketing and an Executive MBA from London Business School. Specialties
Jimmy Maymann is an experienced senior adviser in branding, advertising & media strategy, business development and various internet related ventures BUT first and foremost an ENTREPRENEUR and ANGEL investor.
President of AOL Content and Consumer Brands
Sep, 2015 - Current (about 1 year)
|Sep 28, 2016||AdExchanger - Facebook’s Video Measurement Snafu: RIP Advertiser Trust?|
|May 19, 2016||TechCrunch - For Tattoo obsessives, Tattoodo adds an app to its arsenal|
|May 16, 2016||The Drum - PepsiCo invests in state of the art content creation studio|
|May 5, 2016||Ad Age - AOL's Message to Advertisers: We Are Open|
|May 4, 2016||Boston Tech Flash - AOL opens NewFronts to the public with Snoop Dogg and Demi Lovato's help|
|May 4, 2016||AdWeek - AOL Is Launching a 360-Degree Public-Facing Video Studio in Downtown New York|
|May 4, 2016||Digiday - AOL is joining the live-video gold rush|
|May 3, 2016||Houston Chronical - AOL announces public-facing NYC studio for AOL Build|