Primary Job Title Global Senior Director, Brand Strategy and Operations Primary Organization
New Balance
Location Boston, Massachusetts, United States Regions Greater Boston Area, East Coast, New England Gender Male
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Ian Fitzpatrick is the Global Senior Director of Brand Strategy and Operations at New Balance. He was a Founding Partner at Almighty, where he led a research and strategy practice charged with developing insights into the behaviors and needs of the people who use the products and services.
Previously, Ian had led design and development efforts at
Mattel and Euro RSCG for clients like American Legacy/Truth, Verizon, Campbell Soup Co. and Diageo. Ian works across the spectrum of Almighty’s clients, from New Balance’s global rollout to shaping the guiding principles behind L.L.Bean's customer experience, and serves as a mentor at TechStars and an advisor at the Harvard Innovation Lab.




