Originally a particle physicist who pursued research at the CERN laboratory in Switzerland for 6 years, Elina was one of the leading researchers that discovered the Higgs boson, which lead to a Nobel Prize in physics 2013. After discovering the Higgs, Elina quit her science job to focus on women’s reproductive health. She then developed the algorithm behind Natural Cycles an effective and user friendly natural birth control method. Through analysing women’s body temperature the Natural Cycles mobile app identifies women’s fertile days for the purpose of both preventing and planning a pregnancy. Additionally, pregnant women monitor their temperature in the app to early detect sinking hormonal levels to be able to prevent a possible miscarriage. Elina continues to pursue research through Natural Cycles, and has now published two clinical studies concerning women’s reproductive health in a peer review journal. In January 2017 Natural Cycles became the first approved contraceptive app.