Primary Role
Founder and Managing Partner @
San Francisco

Person Details


Christina leads dynamic companies as they continue to innovate and evolve with the mobile and digital technologies of today and tomorrow. As Managing Partner of CGM Squared, she consults with a focus on innovative high growth companies to deliver breakthrough products and marketing that result in high growth and impact. Over the last decade, she has worked for both large influential brands such as Visa, Motorola, and AT&T, as well as startups funded by Sequoia, Greylock and Kleiner Perkins.

She has a diverse experience, across marketing, products and business development in both big brands that exist in public corporations to early stage startups with minimal resources and funding and knows how to succeed in both. The award-winning business results have been recognized by leading industry and consumer publications and events, from Fast Company and Forbes, to MacWorld and GSMA. Christina works with teams, policies, customers and resources around the world, selling global solutions with regional differences in place to succeed.

Christina is also a speaker at industry conferences and writer on Digital Marketing, with articles and quotes in publications ranging from Fast Company and 1 to 1 Media to EContent and HourlyNerd. She also works as an advisor for mobile startups in Avion Ventures and Momentum Accelerator as well as nonprofit marketing leaders via the Social Media for Nonprofits organization. Christina is an Adjunct Professor at San Francisco State University teaching Mobile Marketing and also guest lectures at other universities.

She has a Master of Business Administration from the University of Chicago Booth School of Business, and a Bachelor of Business Administration from the University of Texas at Austin McCombs School of Business. You can connect with her on LinkedIn, Twitter, Facebook, Google+ or her CGM Squared blog.

Jobs (10)


Senior Director - Marketing Innovation

2015 - Current   (almost 2 years)

Director - New Consumer Platform Solutions (Consultant)

2014 - Current   (almost 3 years)

Adjunct Professor - Mobile Marketing

2013 - Current   (almost 4 years)

Founder and Managing Partner

2012 - Current   (almost 5 years)
Senior Manager

Board & Advisor Roles (4)


Education (2)


News (10)

Apr 3, 2015ducttapemarketingconsultant.com - The Buzz on Beacons - Duct Tape Marketing
Mar 31, 2015cgmsquared.com - Reaching the Connected Consumer via Mobile Marketing
Jan 26, 2015econtentmag.com - The State of Mobile Content 2015
Jan 22, 2015cgmsquared.com - Mobile Marketing Channel – Benefits the Business and Consumer
Jan 5, 2015chicagobooth.edu - Palo Alto 11072013
Jan 5, 2015latinastartuptour.com - Latina Startup Tour
Jan 5, 2015hourlynerd.com - The 3 P’s of Holiday Mobile Shopping
Jan 5, 2015hourlynerd.com - Why Mobile Matters – From Mobile First to Mobile Only

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