Carolyn Everson is the Vice President of Global Marketing Solutions at Facebook, where she leads Facebook’s relationships with its top marketers and agencies across the globe. Carolyn oversees a team of regional leaders, and the teams focused on global partnerships, global agencies and Facebook’s Creative Shop.
Prior to Facebook, Carolyn was the Corporate Vice President of Microsoft’s Global Advertising Sales and Trade Marketing Teams. Carolyn led the company’s advertising business across Bing, MSN, Windows Live, Mobile, Faming, Atlas and the Microsoft Media Network. Carolyn also spent seven years at MTV Networks. Her last role was as Chief Operating Officer and Executive Vice President of U.S. Ad Sales for MTV Networks where she oversaw strategic planning, operations, and finance for MTVN’s U.S. Ad Sales department. She also was responsible for MTVN’s Direct Response business and the cross platform, cross brand strategic sales and marketing group called Generator.
Carolyn holds a bachelor’s degree in liberal arts and communications from Villanova University where she graduated Summa Cum Laude. She also obtained a master’s degree in business administration from Harvard where she was a Baker Scholar. Carolyn has been named a Woman to Watch and Fortune included her on the 40 under 40 list two years in a row. Carolyn is also on the Board of Directors of Hertz Global Holdings, Inc; serves on the Friends of the Global Fight Against AIDS, Tuberculosis and Malaria Board; is a board member of the Effies and an advisor to Luma Partners. She resides in Montclair, New Jersey with her husband Doug and twin daughters Taylor and Kennedy.
Vice President of Global Marketing Solutions
Mar, 2011 - Current (over 6 years)
Board & Advisor Roles (5)Update
|Jun 19, 2017||Fast Company - Facebook Unveils New Tools For Marketers To Create And Test Mobile Ads|
|Jun 12, 2017||Ad Age - Tech Duopoly Doubles Down at Cannes|
|May 26, 2017||Business Insider Australia - Facebook has made 2 big hires as it ramps up its fight against Google and TV|
|May 25, 2017||The Drum - Facebook expands its Global Marketing Solutions team|
|May 16, 2017||The Drum - Facebook issues its own ‘mea culpa’ in a bid to prove transparency|
|Apr 5, 2017||MemeBurn - Facebook outgrows JHB office as African userbase tops 170m|
|Feb 10, 2017||AdExchanger - Facebook Slowly Embraces MRC, Agrees To Independent Audit|
|Feb 10, 2017||WSJ - ATD - Facebook Agrees to Audit of its Metrics Following Data Controversy|