Primary Job Title Co-Founder & CEO Primary Organization Plum.io
Location Waterloo, Ontario, Canada Regions Great Lakes Gender Female
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Caitlin MacGregor has always been passionate about identifying people's potential. That's why, after building two businesses for other people, she founded Plum. Plum quantifies human potential through the power of Industrial/Organizational Psychology and AI, creating agile enterprises and successful employees by matching people to
jobs where they thrive. Caitlin is particularly passionate about supporting women to reach their full potential; she's a regular speaker at women entrepreneur events and a champion of #movethedial, an initiative dedicated to increasing the leadership of women in tech. Caitlin was selected by Springboard Enterprises NYC as one of the top 10 businesses led by women.


