Brent has more than 20 years of executive management experience, with a range of experience as a high tech marketing executive focused on high-growth, turnaround, and entrepreneurial marketing assignments. In 1986, Brent co-founded NewCity Communications, an alternative media company in Chicago (www.NewCity.com).
In 1996, Brent moved to Oregon to run marketing at ABC Technologies, where he won several software marketing awards. The company was eventually sold to SAS Institute, the largest private software company in the world. In 2000, Brent was recruited to run marketing at fast-growing WebTrends. The company grew from $19 million to $61 million in his first year. The company was acquired by NetIQ. In 2003, Brent was named one the top B2B marketers of the year. In 2005, the WebTrends division was sold off to Francisco Partners, a private equity firm.
In 2006, Brent became CMO of Touch Clarity out of London, where he repositioned the company, launched an industry analyst program, made key partner business development introductions, which played a key role in eventually selling the company to Omniture just 9 months later. Brent then spent the next 18 months at Omniture as a company evangelist and strategic marketing executive, before leaving to start Second Porch Inc.
Board & Advisor Roles (1)Update
Aug 10, 2016
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|Jan 27, 2016||The Drum - Vadio scoops up former Urban Airship marketing Exec|
|Jan 27, 2016||Silicon Florist - Portland’s reinvestment of executive knowledge gains more momentum: Cedexis, Lytics, Rigado, and Vadio all tap experienced executives|
|Jan 27, 2016||PRWeb Sitemap - Vadio Caps off Massive Growth in 2015 by Expanding Executive Team - Adds Brent Hieggelke as SVP Marketing|
|Dec 23, 2015||Marketing Land - Reader Buy-In: Marketing Land’s Top 10 Retail Columns Of 2015|
|Oct 13, 2015||Mobile Commerce Daily - Webinar on Oct. 29: Studying Opt-In Rates and Trends to Benchmark Across 15 Industry Sectors|
|Jun 22, 2015||PRWeb Sitemap - TUNE CEO Peter Hamilton Joins Mobile Marketing Association Panel at Cannes Lions|
|Nov 3, 2014||Techworld - Facebook wants to make push notifications less annoying|