Company Performance Metrics
- Nik Werk: Managing Director, Founder
Werk Insight is a B2B market research company based in the United States. We think there is a better way to do B2B market research. By only using data from validated respondents, we give you confidence to make critical business decisions. Our clients include some of the most exciting B2B brands in the US, from Fortune 500 companies to challenger
brands.
We’re committed to not compromising on client experience or data quality. • No data from online surveys or panels – we only use facilitated interviews with validated respondents. • True B2B experts – the people you meet in the pitch are the ones doing the research. • Consultative – for every data point, we give you context on the “why” and “what next”.
Our research solutions include brand awareness, brand tracking, competitor analysis, needs assessment, journey mapping, customer experience tracking, product testing, concept testing, and price optimization.