Company Performance Metrics
The CRO Expert provides conversion rate optimization consulting focused on improving the performance of digital businesses. The company offers an engagement process that includes an initial consultation to understand goals, followed by audits of websites and apps to identify patterns and opportunities. It develops CRO strategies and testing
roadmaps, defines statistical frameworks, and assists with implementation across existing platforms. The CRO Expert runs or oversees A/B tests covering UX, design, copy, and information architecture, and can work with clients’ internal teams or third-party providers. Services such as audits, testing strategy, A/B test execution, and growth marketing and digital strategy are also available on an à la carte basis.