62
Growth Score
pts
Heat Score
-11 pts
Company Performance Metrics
Score
Trend
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Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
Recent Milestones
Raised Funding Round
Jan 1, 1970
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Raised Funding Round
Jan 1, 1970
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873573
Sofizar uses its traffic analysis and pattern matching software to detect fraudulent PPC clicks.
About the Company
Sofizar uses its traffic analysis and pattern matching software to detect fraudulent PPC clicks. This software is adaptive, and stores patterns for certain websites as well as deviations from recognized patterns. Sofizar manually audits the accounts which are flagged by this software as possible frauds and then works with search engines to obtain
refunds and credits against future advertising spending. Sofizar proactively looks for vulnerabilities in Overture and Google, in order to better protect its clients.
