Company Performance Metrics
Sipstory provides an AI-powered social media management platform for creators, marketers, and businesses in Africa. The platform connects over a dozen social channels in one dashboard and supports planning, scheduling, and publishing content across them. Users can generate captions with an AI writing assistant, manage content via a calendar, and
use smart agents to post at optimal times. Sipstory includes tools for team collaboration, automated workflows for actions like reposts and comments, and unified analytics to track reach and engagement. It offers local payment options in Naira, Cedis, and Shillings, along with a referral program that pays rewards in African currencies. The company also runs an online academy and publishes resources on social media strategy for African markets.