come up with a feedback (about the product or service) and aware the manufacturer about the pros and cons of the product and its customer impact once it is launched in the market. We tell you how the product might behave in the market and how will be the consumer repercussions. Singularity helps the manufacturer get a firsthand response of the product that it is planning to expose off to the market soon.

Post analysis, Singularity helps the manufacturer address the loopholes and shortcomings so that the product is perfect before it is pushed to the market.

The Six-Pack Consulting System:

Singularity’s 6 pack consulting system helps the manufacturer to attain the following milestones:

1. Pre-pilot the product/service

2. Undergo a rigorous usage of the product/service

3. Analyze the product/service for a customer POV before it is pushed to the market

4. Address the shortcomings and loopholes to redesign the product feature/launch plan/strategies

5. Launch the product

6. 180 days feedback module

The Business Plan:

Singularity focuses to work with the Product/Service Manufacturers who aim to launch their service for their customers in a span of 3 months. We do a pre-pilot of the products/services even before the organizations plan to pilot them. This is followed by a rigorous User Experience Testing (by the Singularity team) after which we come up with a postmortem of the product/service and the estimated feedback which might come from the market once the product is actually launched.

Singularity uses its channels to have the product tested through a wide variety of audiences, which is similar to the target audience set by the organization for its product. We set the demography exactly similar to the one set by the organization, in order to launch its product.

It could be a website for a customer, a mobile application, an online game, a specific menu to be introduced by a restaurant, a mobile phone to be launched, a television, a fridge…it could be anything.

Singularity helps the organization a chance to have an end user experience feedback even before it is launched in the market. This helps the organizations to restructure their product, redesign it (if required), re-plan the marketing strategy (if required) and prepare the organization for a successful product launch.

However the role of Singularity does not end here, we also undergo a 180 days feedback module which helps the organization to check the product’s performance in the market from an unbiased way and recheck their actions.

Consulting Areas:

Singularity’s consulting areas are wide. It ranges from a packed noodle to be launched in the market to a e-commerce website to be launched for a customer, from a multi-cuisine restaurant to a multi-facility gymnasium, from a large SUV to be launched to an online dating mobile application. We test anything and everything under the sun. We are the first customer to every product. Our feedbacks are unbiased and straight from the market. To start off with, Singularity will be focusing on the following areas:

1. IT Services: From websites to mobile applications, from employee portals to e-commerce platforms, our User Experience Channels helps you to estimate the product success and impact in the market even before it is launched. We get your website tested, mobile applications used, e-commerce platforms checked and give you a concrete feedback on what needs to be changed and altered.

2. Consumer Durables: Planning to launch a new mobile phone in the market for the students? Low cost, multi-feature, easily handled…know whether your target is really red for the product or how it might react once you launch it. We help you estimate the future of your product.

3. Small Business: In case you are a small business, you would definitely want to know how your product or service might be taken once it is launched. Your IT solution might be something nice, but the end customer is probably expecting something more from it. Know it all about your services and how it will be taken in the market. Redesign your plan accordingly.

4. Restaurants and Food Chain: Planning to launch a new dish to your menu or thinking of opening up a fine dining restaurant? Have us invited to your restaurant. We pay, we eat and we tell you how good or how boring it is. Your menu, your décor, your staffs and their behaviors, we scrutinize everything from a customer point of view and help you do amazing with your product. Your product should not just be good, it should be amazing.

5. Public Utility Services: Something created for the public should be tested by the public too. Singularity helps you get to the market directly, interact with your audiences and comeback with a complete report on the services you are planning to launch for the public.

6. Business Strategies: Are you on the right path? Are your strategies competent enough to combat the market dynamics? We are the devil’s advocate. We call a spade a spade. Have us in and get a concrete and unbiased feedback on your plans and propositions to the market. Because it is your strategies which define your future. And with us, you can see your future before time.