Total Equity Funding
$4M in 1 Round from 3 Investors
Most Recent Funding
$4M Seed on October 15, 2013
Shopcade is a shoppable magazine for fashion and beauty on web and mobile.
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E-Commerce, Digital Media, Social Media, Shopping, Big Data

Company Details


Shopcade is a leading mobile and web e-commerce platform referred as "Your cheat-sheet to style".

Mantra: Shopcade is leading the convergence of fashion content and commerce, so consumers can keep up with latest fashion news and shop related items all in one place.

What we are: Shopcade is a fashion app and website that specializes in promoting the trendiest fashion & beauty products, showcasing the latest content features and engaging socially with consumers. Shopcade not only acts as a publisher for the sale of brand products, but we also drive user engagement with featured content that helps to boost both brand awareness and conversion. We produce marketing campaigns with amazing fashion brands.

2014 was a terrific year: - We launched our 1-click shopping cart on mobile and web (deployed in the UK first) - We've signed up fashion clients for native advertising - We’ve opened India - We’ve gone upmarket and focused on quality mobile content for top advertisers.

We are a 20-person company currently based in the UK, USA and India and backed by top business angels – including Metro’s Daniel Bernard, the BBC’s Lord Birt and Apple’s Pascal Cagni.

From a tech standpoint, we are passionate about data marketing performance and partner with platforms on projects such as for example:

DEV OPS - backend optimisations, performance analysis, and troubleshooting - cloud infrastructure and agile dev best practices

MOBILE - mobile API design / specifications

SOCIAL & PERSONALISATION - Provide ability for users to create, share, and buy from wish lists - Provide email and/or push notifications - Implement sharing widgets - Enable Instagram tag matching - Run Facebook campaigns for retailers

SEO Boost impressions and improve click through rate by - product tagging with microformat - sitemap creation & auto-updating - Page load optimisations

- User acquisition tracking and performance reports - A/B testing - Google Tag manager to allow marketing team to better make use of retargeting - Monitor click behavior and improve click through rate of campaign landing pages

Funding Rounds (1) - $4M

DateAmount / RoundValuationLead InvestorInvestors
Oct, 2013$4M / Seed3

Investors (3)

Current Team (4)


Competitors (7)

  • Lyst offers a personalized fashion marketplace where users can create a customized shopping feed of products.
  • Nuji is a marketplace to discover the Internet's best fashion and lifestyle products.
  • Polyvore is a new way to discover and shop for the things you love.
  • Shopa is a next generation social shopping site, connecting people with products through social recommendation
  • ShopStyle operates a social shopping website that sells clothes, bags, shoes, and cosmetics.
  • Wanelo is a mall on your phone, curated by people.
  • Wish is the leading mobile commerce platform in Europe and North America

Offices/Locations (1)

  • UK Office

    1st Floor

    87 Notting Hill Gate

    , W11 3JZ

    United Kingdom

Past Team (4)


Images (3)


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