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Red Earth is a non-profit organization dedicated to promoting and preserving Native American arts and cultures through education, festivals, museum collections, and fine art markets. The organization hosts the annual Red Earth Festival, a celebration featuring a juried art market, dance performances, and cultural demonstrations. The Red Earth Art
Center showcases rotating exhibitions and houses a permanent collection of items, including fine art, pottery, basketry, textiles, and beadwork. Educational programs such as "The Cradleboards of Red Earth" and the "Understanding Regalia Program" are offered to enhance public knowledge of Indigenous traditions. Red Earth is governed by a board of directors comprising individuals from various professional backgrounds, including representatives from Native American communities.