children have been used to following a set of instructions for any game that they play, and always seek approvals after each point to know if what they are doing is correct. While this approach may work for a lot of toys, we believe that children must also have the opportunity to invent and innovate as per their imagination.

If you ever give kids a set of parts and tell them to build a house there would be a right and a wrong answer. They already have an understanding of what a house is. It's a finished idea. On the other hand if you give them just parts, then there's room for many ideas as they could make a sidewalk for a rocket launcher or a bird saddle. Our work as a designer is to give them these tools so that they are free to imagine, explore ideas and invent new things. We don’t design the play, we design for the circumstances of play to arise.

For your child to completely unleash their creativity and make unique creations, we do not provide any printed rule books, guides, or pictures with our toys, which ensures that they are not limited in any way and can create whatever they like.

All Playbox India toys come in boxes that are made slightly larger than the contents itself, so that the child not only enjoys play time, but also understands the importance of tidying up after playing and does not feel pressured to exactly fit each content in a specific manner or a designated spot.

We give kids the tools to build confidence and understand how to be creative, empathetic and good people. we thoroughly believe that they will make a better future for all of us. If we can play together, then we can live together.