Company Performance Metrics
- Dongho Lee: CEO
Pixion is a Seoul-based startup developing an AIoT-based interactive projection lighting platform that transforms ordinary lighting positions into dynamic media surfaces. Built on automotive DGP (Dynamic Ground Projection) technology, Pixion’s platform combines interactive lighting devices, control applications, and cloud infrastructure to deliver
guidance, promotion, and spatial experience content across retail, hospitality, and smart public spaces. The company aims to overcome the limitations of static gobo lighting and conventional digital signage by offering a more flexible, centrally managed, and visually integrated solution. Pixion is currently advancing its prototype toward commercialization and plans to expand from device sales into SaaS-based content management and data-driven services, including multi-device orchestration and vision-AI-enabled analytics.