MXP4 develops interactive music solutions that create revenue opportunities for the music, media and marketing industries. Creating a video game-like environment where consumers can play with the music, MXP4-powered applications are proven to drive engagement, viral distribution and music purchases. The MXP4 Everywhere roadmap ensures the interactive music technology is readily available in third party services, apps and music formats for implementation by brands, advertisers, media portals, mobile applications, music distribution platforms and third-party music formats. When a fan sees the MXP4 logo on a music app, it means they can play with the music.
MXP4 is led by a team of music industry and digital media experts, including former senior executives of Musiwave, Vivendi Mobile Entertainment, EMI Music and DivX. The company is backed by Orkos Capital, Sofinnova Partners and Ventech.
Funding Rounds (3) - $13.2MUpdate
Current Team (4)Update
|Feb 15, 2012||Venture Beat - MXP4 and Mobile Roadie take social music games to mobile devices (exclusive)|
|Nov 18, 2011||TechCrunch - PeerIndex Takes The Honours As The Europas Awards Drifts Eastwards|
|Aug 20, 2011||The Next Web - The Next Web|
|Jul 25, 2011||TechCrunch - Social music games company MXP4 opens office in Los Angeles|
|Jul 13, 2011||The Next Web - The Next Web|
|Apr 18, 2011||TechCrunch - MXP4's Bopler Games App Turns Lily Allen Songs Into (Social) Gaming Music|
|Apr 18, 2011||TechCrunch - MXP4 launches social music gaming app Bopler Games so you can "play with hits"|
|Feb 2, 2011||TechCrunch - France gets its first FailCon and 600 people show up, European edition to follow|
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