& Maple designs and produces greetings cards, notecards, and paper stationery for personal use and gifting. It also offers themed matte vinyl sticker sheets and small gift items intended for planners, journaling, and decorative use. Products are made in small batches and are packaged for direct-to-consumer online sales and collaborations with independent shops. Moon & Maple positions its range for customers seeking handmade lifestyle items that add character to everyday spaces and occasions.