Company Performance Metrics
LIBERAL LARK designs and sells tailor-made outerwear, with a focus on wool coats made from natural outdoor wool fabrics. The company offers made-to-order coats for men and women, produced from Merino wool textiles that are described as wind resistant, water resistant and breathable without added plastics or chemical treatments. Customers can
configure their coats online using a web-based 3D and augmented reality configurator to adjust cuts, details and measurements. LIBERAL LARK supports remote self-measurement with guides and also offers in-person appointments to present textiles and help with design and sizing. Each configured coat is produced to order, and the company links physical coats with corresponding digital 3D models and NFTs for use in Web3 environments.
