Company Performance Metrics
Ketzal provides software and services that measure and improve how UK wealth managers and financial advisers appear in AI-generated recommendations. The company operates the presenzia.ai platform, which runs structured tests across major AI systems such as ChatGPT, Claude, Perplexity, and Google AI to assess whether a firm is mentioned in relevant
client queries. Its audit tools score AI visibility, highlight gaps in content, citations, and structured data, and identify competitors that are recommended instead. Ketzal offers a web-based dashboard, downloadable reports, and tiered plans that include recurring re-audits, an AI audit assistant, and competitor alerts. Higher tiers add strategic support and content creation to help firms adjust their web presence, directory profiles, and structured data. The services are used by independent financial advisers and wealth management firms seeking to understand and improve their visibility in AI search channels.
