Company Performance Metrics
Just Me Coaching operates as the public brand of JUME publishing OÜ and focuses on personal growth storytelling and mindfulness. The company creates and publishes books and ebooks on emotional healing, mental clarity, fatherhood, and life transitions, combining psychological insight with lived experience. Its catalog includes self-growth titles
such as “Van Man naar Vader,” aimed at first-time fathers who are navigating identity shifts and relationships. Just Me Coaching also curates The Library, a digital catalog where readers can explore current and upcoming self-development titles. Through The Fireplace and the Just Me Community, it offers an online space for guided reflection, themed discussion groups, and classroom-style content with exercises and condensed versions of its books. These offerings are designed to support individuals and families who want to deepen self-awareness and integrate mindfulness into everyday life.