Inform Technologies has been closed
Total Equity Funding
$29M in 3 Rounds from 3 Investors
New York, New York
Inform Technologies develops apps that enable media companies to enhance content creation, curation, distribution and monetization.
Internet, Publishing, Journalism

Company Details


Inform provided related content for a broad spectrum of online media and information companies including newspapers, magazines, non-traditional publishers, search engines, and portals. Clients included world-class publishers such as The Washington Post, CNN, NBC, IDG, Newsweek, The Economist, and Conde Nast.

The company supported editors and publishers by searching, organizing and linking content so customer sites could present even greater editorial breadth — and win more readers.

While processing millions of pages of content, Inform automatically identified people, companies, places, organizations and products as they appeared in the news; continuously delivering real time, editorially accurate content to the world's top publishers. Inform's journalistic technology understood context and recognized subtle differences in meaning, providing clients with a reliable source of related articles and related media, as well as smart, inline links and topic pages.

Funding Rounds (4) - $29.33M

DateAmount / RoundValuationLead InvestorInvestors
Jul, 2011$330k / Debt Financing0
Jun, 2010$4M / Venture3
Jan, 2008$15M / Series C1
Feb, 2006$10M / Series B1

Investors (3)

Competitors (6)

  • Aggregate Knowledge is a media intelligence company that enables advertisers to reach the highest performing customers on a single platform.
  • Associated Press is a source of independent newsgathering, supplying a steady stream of news to its members, and more.
  • Daylife is a cloud-based media platform offering digital media management tools and content feeds to publishers and brand marketers.
  • NewsCred is on a mission to make marketing better for everyone through content creation, marketing management, publishing, and measurement.
  • Surphace provides contextual content tools enabling online publishers to create an engaging reader experience.
  • Zemanta develops enterprise software for native advertising. Brands use the Zemanta One platform to execute their global native ad spend.

Offices/Locations (1)

  • New York office

    44 East 30th Street

    11th Floor

    New York, New York 10016

    United States

Images (1)


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