Company Performance Metrics
- Benjamin Pipat: CEOPast Role: Seelk, Co-Founder & CEO
Hundreds of millions of travellers are now using AI Search like ChatGPT or Perplexity to plan their trips.
HotelRank’s mission is to provide hotel groups with the tools, data, and insights they need to track and optimize their visibility across emerging AI search engines such as ChatGPT and Perplexity.
By analyzing millions of AI-generated travel
responses and recommendations, the HotelRank.ai platform enables hoteliers to monitor their visibility across major AI models (ChatGPT, Perplexity, Gemini, Llama, etc.) and delivers actionable recommendations to improve their presence — including AI-content audits and generation, SEO and Wikipedia strategies, and conversational visibility tactics on platforms like Reddit.
HotelRank was founded by Benjamin Pipat, former CTO of global marketing agency Jellyfish and creator of ShareofModel.ai, and Nicolas Sitter, founding team member and VP Growth of French unicorn Ankorstore.