Company Performance Metrics
- Kate O'Keeffe: CEO & Co-Founder
- Fiona Trixie Triaca: Co-Founder & Chief Product Officer
Led by former product and technical leaders from Atlassian, BCG, and Google, Heatseeker provides a customer context layer for agentic go to market. Their combination of live market experiments and synthetic panelists create a version of customers up to 95% correlated to reality. Where traditional research takes 6–12 weeks and correlates to real
customer behavior at just 20–30%, Heatseeker's behavioral experiment engine delivers instantaneous insights at 4x the accuracy. Growth and GTM teams use Heatseeker to investigate hidden customer needs and competitor gaps in real time, generate validated messaging, positioning, and creative concepts, and confirm winners before committing budget. The result: decisions grounded in how customers actually behave — not what they say in a survey.
Heatseeker is redesigning how insight-driven go-to-market happens from the ground up.
