Company Performance Metrics
GlobeUp is a privately owned travel company that focuses on adventure tourism and tailored itineraries. The company offers immersive, off-the-beaten-path travel experiences, including multi-day off-road vehicle expeditions through remote and distinctive landscapes such as the former Tethys Ocean bed in Kazakhstan. GlobeUp designs localized group
road tours and guided wilderness journeys that emphasize rugged terrain and regional exploration. It also provides private custom tours, building bookable itineraries that are adjusted to individual preferences or small group requirements. Services cover the planning, organization, and reservation of travel components in line with its classification as a travel agency, tour operator, and reservation service support provider. The company serves travelers seeking structured but customizable regional expeditions and adventure-focused road trips.