Company Performance Metrics
Frux Trade operates under the Cover Your Wall brand and focuses on online retail of wall coverings and decorating materials. The company sells textured and paintable wallpapers, lining papers, thermal insulation liners, wall murals, and printed wallpapers through its ecommerce platform. Its range includes branded products such as Wallrock and
Anaglypta alongside other specialist wall preparation and decorative coverings. Frux Trade serves DIY customers and professional decorators who need materials to improve wall appearance, address surface defects, and enhance thermal performance. Customers use its products for interior decorating projects, including living rooms, bedrooms, and other residential spaces. The company also lists tools, pastes, and related accessories needed to apply its wall coverings.
