Firefly Video - Crunchbase Company Profile & Funding

Overview

Firefly Video

Heat Score

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Trend

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About Firefly Video

CB Rank

3484354

Firefly Video is a digital video advertising platform specializing in television and online pre-roll advertising.

Private

New York, New York, United States

1-10

www.fireflyvideo.com

Advertising

Advertising Platforms

Key People

Dilip DaSilva: Chairman & Chief Executive Officer
Past Role: Flycast Communications, Software Architect
John McKoy: Chief Revenue Officer
Past Role: Dynatrace, Regional Director

Details

Sub-Organization of

Exponential

Operating Status

Active

Company Type

For Profit

About the Company

Firefly Video is an online video advertising platform designed to augment and complement traditional television and online pre-roll advertising. The Firefly Video platform delivers a compelling package to advertisers, combining the emotion and impact of TV with the fine-grained targeting, rich audience insights, and interactivity of online display

advertising.

The platform enables advertisers to reach their most desirable prospects when they are online, at substantial scale within a brand-safe environment that reaches a worldwide audience of 220 million web users, and owing to its cost per engagement model, with little or no media waste.

Firefly Video is a wholly owned subsidiary of Exponential Interactive, Inc., a technology-enabled media services company.