Company Performance Metrics
Efem Trading is an e-commerce and wholesale company that offers multi-brand consumer products across home, outdoor, apparel, and packaging categories. The company operates both business-to-consumer and business-to-business channels, selling through leading online marketplaces and supplying wholesale partners. It develops and manages proprietary
brands such as TheOwnas for home, kitchen, and organization products, Camp&Fire for outdoor gear and camping essentials, Elchee Wear for everyday clothing and functional apparel, and BioPlatePack for eco-friendly packaging and sustainable tableware. Efem Trading focuses on sourcing and distributing products that emphasize durability, functionality, and ethical sourcing. Its activities span non-specialised wholesale trade and retail sale via mail order houses or the internet.
