Overview

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Headquarters:
San Francisco, CA
Description:
Digital and Physical marketing platform for product manufacturers.
Founders:
,
Categories:
E-Commerce, Internet, Enterprise Software
Website:
http://www.beautyarmy.com
Social:

Company Details

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BeautyArmy is an online marketing platform for product manufacturers. It distributes products across different consumer groups (A/B test) and provides recommendations about where the company should spend their marketing dollars. Clients include Proctor & Gamble and Unilever. BeautyArmy has been featured on the Today Show, TIME Magazine, and almost every Hearst Media and Conde Nast publication.

The online beauty and personal care market is a $6B industry (USA, 2012 total revenues) and is growing at a rate of 35%. The buying process is online for these products is dismal and consumers waste significant time and money buying the wrong products.

BeautyArmy expanded its recommendation platform to a full-size e-commerce shop in January of 2014 and saw incredible metrics:

  • 26% of users who get recommended a product, add that product to their cart
  • 33% of users who use our service, use it again
  • 100% month/month growth

The recommendation platform was built in-house to be turn key for retailers to use to increase their revenues.

The team is comprised of dedicated talent from: MIT, NASA, Pepsi, Estee Lauder and Sephora.

Current Team (2)

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Board Members and Advisors (3)

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Offices/Locations (1)

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  • Head Office

    1335 Columbus Ave

    Second Floor

    San Francisco, CA 94123

    USA

Images (1)

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