Company Performance Metrics
Aura Tan is an online beauty brand that focuses on tanning accelerators and complementary sun care products. The company formulates UK-registered, CPSR-approved lotions designed to support natural melanin production during sunbed use or sun exposure while providing hydration and skin conditioning. Its range includes fragranced tanning accelerators
such as Mango Glow Edition, Sugar Sweet Edition, and Berry Tingle Edition in both full-size and sachet formats. Aura Tan also offers related products like a microfibre beach towel and a shimmer body oil with SPF for added protection and radiance. Customers purchase via the company’s ecommerce site, and the brand also supplies products on a wholesale basis to beauty salons, spas, and tanning professionals.