Description This conference is the only event focused exclusively on attribution, MMM, in-market test and the science of performance measurement. Event Type Conference Industry Advertising, Marketing, Test and Measurement Start Date Nov 14, 2022 End Date Nov 17, 2022 Event URL thearf.org/event/attribution-analytics-accelera... Registration URL Click here to register
Now in its seventh year, the 2022 Attribution & Analytics Accelerator (November 14-17, 2022), is the only event focused exclusively on attribution, marketing mix models, in-market testing and the science of marketing performance measurement.
The boldest and brightest minds will take the virtual stage to share their latest innovations and case
studies. The audience is comprised of marketers searching for solutions and analytics gurus who can provide them.
The Accelerator will present timely research and expert discussion to answer some of the industry’s most pressing questions: Are experiments successfully filling the attribution void? Is in-housing on the rise? Are we experiencing a renaissance in marketing mix modeling? Has the extension of attribution beyond digital benefited brands? And much more.
