Your company’s success may depend on its ability to “get some buzz going,†but in today’s fragmented media market, that can be a challenge. A feature in the press might get people talking, but how do you keep the conversation going? How do you turn an interested audience into Facebook fans, followers on Twitter or bloggers who want to link to your site?
At SocialBuzzPR, a Washington, DC metro based PR and social media firm, we’re committed to helping you get the buzz going, building it and maintaining it. We help you identify and reach your target audience – wherever they may be – online or off.
Anne Bentley is Founder of SocialBuzzPR and offers clients her extensive experience leading corporate communications for global consumer technology brands. In creating SocialBuzzPR, Anne marries traditional and digital public relations with the social Web, working with clients to reach their audiences across an increasingly fragmented landscape.
Most recently, Anne was Senior Vice President, Corporate Communications at AOL where she developed communications strategies and advised senior executives during AOL’s transformation from a subscription-based business to a global Web-services company. Anne developed the plan and directed the execution of strategies to ensure global coverage for major company initiatives. Anne also led employee communications initiatives and her team won a PRNews Platinum Award in 2008 for internal communications for “AOL Today,†the company’s site for company news and information.
Anne joined AOL in 1996 and directed public relations initiatives and brand launches for the AOL Greenhouse, which provided seed investment funding to Internet start-ups. During her tenure at AOL, Anne’s role expanded to provide leadership for the company’s flagship brand and consumer software and products, programming publicity, and press campaigns across numerous categories, including personal finance, women, search, video, entertainment, movies, mobile, music, living, travel, and more.
