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Vitrue Publisher

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Vitrue Publisher is the leading social marketing publishing platform for brands looking to engage in two-way conversations with their fans, followers and social community from one centralized location, with scheduling, moderation and analytics right at your fingertips. In today’s world, responding in a timely fashion is almost as important as the message, and you need to know fans are posting without being glued to your brand’s Facebook or Twitter pages 24/7. Vitrue Publisher attacks the challenges of scheduling content for multiple streams or pages, moderating conversations, directing fan questions to appropriate team members, and effective internal time management.

With the Vitrue Publisher handling over 30,000 posts per month and representing thousands of Facebook and Twitter streams for our clients, no matter the size or scale of your campaign, Vitrue Publisher is the proven, must-have tech component that can execute your social publishing needs with ease and reliability.

Vitrue Publisher Features:

• Scheduler streamlines the posting process, letting you plan and automatically publish content 24/7 to Facebook and Twitter
• Moderate your social marketing content, watching for lists of words and phrases to flag for response or automatic deletion
• User-friendly control panel consolidates Facebook and Twitter content, allowing management from just one place
• Location-based delivery
• 10+ wall apps give you dynamic, rich content such as coupons, polls, videos, and quizzes
• Robust asset library makes it easier to attach multimedia components to your posts
• Create individual and segmented messages to your “Open Graph” (“Like” button) social connections with one click from one window
• Real-time analytics provide up-to-the-minute data, allowing you to be on top of response management and track fan growth & user activity
• Integrate your analytics with 3rd party metrics tools
• Generate viral sharing through your fans’ activity feeds
• URL shortener to make retweets even easier for sharing
• Vitrue Publisher is the foundation for the powerful Publisher/Tabs combination

Milestones

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