VideoEgg offers accountability through a unique pricing model based on cost per engagement (CPE). Rich media ads are served for free, and advertisers pay only when a user engages with their brand content, providing a risk-free method to distributing highly targeted rich media content. Leading brands including Hersheyâ€™s, Fox, Adidas, Nike, Comcast, Disney, GM, Mazda and Microsoft have advertised across the VideoEgg network for guaranteed engagement.
VideoEgg provides a performance-based ad offering designed specifically for brand advertisers. Its solution distributes video or rich media through an innovative, expandable ad unit that can be dynamically formatted to fit any size on a page, widget or online game. VideoEgg allows advertisers to negotiate a price for engagement, aligning incentives across the delivery network by compensating publishers on user engagement. Engagement doesnâ€™t begin until a user rolls over the ad, and the ad invitation has expanded into an overlay. The ad unit also includes a countdown during the roll-over to ensure the user is not engaging with the ad inadvertently.
For Publishers: Publishers can integrate the VideoEgg Ad Platform in less than a day and begin monetizing site traffic with quality brand advertising designed to fit into virtually any space. VideoEgg serves the ads and publishers get paid every time a user engages with one of VideoEggâ€™s rich media ad units on your site.
For Developers: The VideoEgg network platform also allows anyone developing applications for Facebook to earn money with the applications they develop for Facebook.