The Retrevo Value Map is a powerful tool that allows shoppers to visually compare products across a category as their status changes in the live market.
Price and value are not the same. The Retrevo Value Map gives shoppers a smarter way to find the best product your dollar can buy. This allows shoppers to easily see which products offer the greatest value – or best bang for their buck – according to Retrevo.
Shoppers can use the Retrevo value map to compare products and gain new insight into how products stack up when viewed from a valuation perspective rather than price or a list of features. Values reflect current conditions, not something that was rated months or even a year ago. This is very important given the rapid changes in electronics products where thousands of new products are introduced and prices change on a regular basis. A camera that was priced at a good value just 3 months ago may not be such a good value today.