Swelen Mobile Manager is a Mobile Ad Management System that can help publishers automatically manage their online advertising.
In Swelen Mobile Manager direct-sales and ad networks compete for every one of the publisher’s impressions in real-time. Swelen’s ad serving technology allocates each impression to the highest-paying advertiser.
The ad serving engine can fetch data and statistics from third party mobile ad networks and automatically decide the best ad serving strategy to increase publishers’ advertising revenue and advertisers’ ROI.
Swelen Mobile Manager leverages Collective Intelligence with a proprietary Ad Recommender System based on users’ satisfaction to optimize ad delivery and performances.