| Company | RichRelevance |
| Website | richrelevance.com |
The RichRelevance media platform, Shopping Media, is a breakthrough offering enabling major brands to deliver advertising that targets consumers while they are shopping the biggest retailers on the Web. Just as shopper marketing was created to assist brands with engaging in-store shoppers in relevant ways, this new form of advertising, called Shopping Media, is complementing the online shopping experience with engaging rich media – including video tutorials, testimonials, couponing, trials and reviews – integrated directly into product recommendations on leading retail sites. These personalized and highly relevant brand messages engage customers where it matters most – at the point of purchase – while adding value to the consumer experience and exposing shoppers to relevant, compelling content and products.
