New Toy is an experiential design agency for the digital world, combining a love of technology with a flair for design. Taking an ideas-lead approach to client’s requirements, using new and emerging technologies, New Toy builds experiences and activities that enhance events, campaigns and spaces. Working with brands, agencies and entertainment venues across the UK, New Toy utilising every day and emerging technologies to build innovative and engaging customer experiences.
Current clients include O2, Madame Tussauds and the Gadget Show