The MADS Mobile Advertising Solutions offer operators, publishers, media agencies and advertisers one single solution to advertise on mobile devices and in any mobile media. The platform consists of a robust operator-grade mobile profiling and ad server solution (MADS Server) and a user interface for inventory management, ad sales, campaign management and reporting (MADS Explorer). The interface is multi-lingual, time zone sensitive, and built to fit the specific needs of all parties in the mobile advertising value chain.
