Current TV is the on-air identity of Current. Carried in over 51 million homes by major cable operators in both the US and the UK, the network is programmed in pods. Pods are 1-8 minute segments detailing various news stories, interesting personalities and events, and other newsworthy happenings. Users can participate through the Current Journalism program, which solicits amateurs to cover and produce pods on various stories. If a user’s submission is approved, it can be aired on the network. In addition, users can help support Current TV’s advertising efforts by creating Viewer-Created Advertisements (VCAMs), which are user-generated ads made in partnership with certain Current TV sponsors.
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