Founded in 2005 Criteo specialises in personalised retargeting. Criteo’s clients are typically transactional e-Commerce sites of all sizes across many verticals.
Criteo’s technology enables the retargeting of users who have left a retailer’s site with dynamic banners containing product specific information generated automatically in real time for each individual user. The content of each banner will depend on the behaviours exhibited by a user on his previous visits to an e-Commerce site.
These solution greatly increases customer retention and loyalty and can also be integrated as an on-site solution to increase conversion rates and average basket value. Criteo’s technology is plug and play and very simple to integrate; thus completely reducing any financial of resources requirements or any need for the use of highly technical expertise.
Criteo serves millions of personalised banners on a daily basis with a goal to become the leader in personalised retargeting on the Internet.
