Ad-inventory visibility
Measure the real visibility of your ad-inventory and optimize it.
Alenty tells you if each ad-placement if seen, and how long.
For instance, do you know that a banner in the middle of the page can be seen longer than one at the top? It depends on how interesting the content next to the banner is…
With Alenty, ad-networks:
- know the real visibility of each placement on each page
- prove the value of the ad-space
- increase their CPMs, because they can guarantee that banners are seen
- improve pages layouts to increase banner visibility
- increase their ad-inventory: automatic banner refresh with guaranteed visibility (banners are refreshed only if they have been seen long enough)
- sell their ad-space by viewing time, not per impression, like on TV…
More ad-inventory and higher CPMs!
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