Yueting Jia is the founder of LeTV, a provider of cross-platform internet video services in China.
Jia is also the founder of Shanxi Siebel Technology and Beijing Siebel Technology.
In 2004 Jia joined the online video sharing industry and founded LeTV. He is credited with making changes in traditional television in China by making content available online.
In 2009 Jia founded LeTV film corporation--Le Vision Pictures, one of four private film investment distribution corporations. Jia holds an MBA from the University of Shanxi.